Eric Fleischauer & Jason Lazarus, twohundredfiftysixcolors, 2013; still of “beautiful sunset” by Bea Fremderman.

Eric Fleischauer & Jason Lazarus, twohundredfiftysixcolors, 2013; still of “beautiful sunset” by Bea Fremderman.

Crafted from thousands of animated GIFs, twohundredfiftysixcolors is an expansive portrait of what has become a zeitgeist medium. Once used primarily as an Internet page signpost, the file type has evolved into a nimble and ubiquitous tool for pop-cultural memes, self-expression, and artistic gestures. The film is a curated archive that functions as a historical document charting the GIF’s evolution, its connections to early cinema, and its contemporary cultural and aesthetic possibilities.

by Eric Fleischauer & Jason Lazarus, Curatorial Assistant Theodore Darst

2013 (97:00)

twohundredfiftysixcolors

by Eric Fleischauer & Jason Lazarus, Curatorial Assistant Theodore Darst

2013 (97:00)

 

 

EXHIBITIONS

Digital Bodies, Broad Museum at Michigan State University, curated by Steven Bridges, 2017
On/Off: Virtual Art in Real Life, Art Association of Jackson Hole, Jackson WY, curated by Thomas Macker, 2015
Welcome to my Homepage, Antenna Gallery, New Orleans, curated by Amanda Cassingham-Bardwell, 2015
EXPO VIDEO, EXPO Chicago, curated by Astria Suparak, 2014
Moving The Still, Miami Art Basel, curated by Johnny Misheff for Paddle8 + Tumblr, 2012

SCREENINGS

February 21, 2014 – Antenna Gallery, New Orleans LA
October 5, 2014 – UNION DOCS, New York City
August 30, 2014 – EVERYTHING IS FESTIVAL, at CINEFAMILY, Los Angeles CA
*** live score performed by YACHT
April 25, 2014– CINEDELPHIA FILM FESTIVAL 2014, PhilaMOCA, Philadelphia PA
December 5, 2013– TIFF CINEMATHEQUE The Free Screen at Bell Lightbox Theater, Toronto ON
October 3, 2013– VIA fest 2013, Pittsburgh Filmmakers’ Melwood Screening Room, Pittsburgh PA
September 28, 2013 – Headroom at Bijou Cinema, Iowa City IA
September 17, 2013 – Experimental Tuesdays at the Union Theater, Milwaukee WI
April 21, 2013 – Conversations at the Edge, Gene Siskel Film Center
April 18, 2013 – Conversations at the Edge, Gene Siskel Film Center

PRESS / BIBLIOGRAPHY

Review of twohundredfiftysixcolors by SooJin Lee in AFTERIMAGE Vol. 41, No. 4, Jan 2014
The Best of Canadian Art 2013 by Sky Goodden on ARTINFO
Best of 2013: Most Memorable Chicago Movie Moments by Jake Malooley in TimeOut Chicago
Variations On a Meme: “twohundredfiftysixcolors” Reviewed by Joseph Henry on BLOUIN ARTINFO
Three Thousand GIFS, Two Guys, One Movie by Amiee Levitt in The Chicago Reader
AFC Sneak Peek: “twohundredfiftysixcolors” by Corinna Kirsch on Art F City
See the History and Future of the GIF in Six Minutes by Harry Cheadle on Vice
Two-Hundred Fifty-Six Colors Over Chicago by Erin Schumaker on MOTHERBOARD
Eye Exam: The Revolution Will Be Pixelated by Jason Foumberg in NEWCITY
Animated GIFs On The Silver Screen: An Interview with twohundredfiftysixcolors by Steven Pate on the chicagoist

Selected research bibliography:

WE NEED TO TALK ABOUT DIGITAL BLACKFACE IN REACTION GIFS by Lauren Michele Jackson in Teen Vogue, April 2n 2017
THE AFFECT OF ANIMATED GIFS by Sally McKay in ArtFCity, July 16, 2018
RE/ANIMATING GIF’s by Eric Stewart in OtherZine issue #28
AN APPRECIATION OF THE ANIMATED GIF AND GIFSHOP by Amid Amidi
MY BEEF WITH THE ANIMATED GIF by Man Bartlett
HAVE YOU EVER SEEN A PHOTO MOVE? by Daniel Bates
WHY ARE THERE NO GREAT WOMEN NET ARTISTS? by Jennifer Chan
LAZER CUT ZOETROPES by Cory Doctorow
35,000,000 PIXEL ANIMATED GIF by Fred Benenson
SO LONG ANIMATED GIF, HELLO CINEMAGRAPH by Huffington Post
YEAR OF THE GIF by Paddy Johnson
GIF AT DENISON UNIVERSITY’S MULBERRY GALLERY by Paddy Johnson
ANIL DASH LIKES ANIMATED GIFS by Paddy Johnson
WHEN IS AN ANIMATED GIF BETTER THAN A VIDEO by Liz Shannon Miller
GIFT BASKET by Wesley Miller
IMG MGMT PSYCHOTRONIC GIFS by Tom Moody
ANIMATED GIF Q+A by Tom Moody
CASUAL GIF THEORY by Tom Moody
BAD@SPORTS INTERVIEW with Ryder Ripps by Nicholas O’Brien
WHAT’S THE OBSESSION WITH COMPRESSION by Brad Troemel
THE MINOR LEAGUE by Brad Troemel
CHRISTINA HENDRICKS ON AN ENDLESS LOOP by Jonah Weiner
How Do You Sell an Animated GIF?

A brief note about the acquisition process behind twohundredfiftysixcolors.

In order to represent the breadth, diversity, and spirit of the GIF, the filmmakers employed a three tiered approach for acquisition. First, a multitude of cultural producers (gif-makers, filmmakers, artists, designers) were contacted asking for submissions of original and/or found gifs. The invitation encouraged recipients to pass along the email to others they thought should contribute to the project, or would be interested in participating – an approach both viral in style and rhizomatic in spirit. Second, an open call to the public for original and found gifs was extended without restriction. Third, Fleischauer, Lazarus, and curatorial assistant Theodore Darst were perpetually collecting and organizing gifs during the two years of production.

This mode of acquisition was driven both by chance (encountering the stream of gifs emerging daily online) as well as by specific ideas that emerged as the film’s “narrative” arc evolved and it’s structure solidified.

More than anything, this project aims to situate the public’s ambition, imagination, intelligence, and wit as instrumental in driving this new fold within the long tradition of moving image history. Without their efforts this project would not be possible.

< R O L L – C R E D I T S >

twohundredfiftysixcolors

A FILM BY

Eric Fleischauer
Jason Lazarus

CURATORIAL ASSISTANT

Theodore Darst

FEATURING

A. Bill Miller
Abigail Lloyd
Abigail Satinsky
Absis Minas
Adam Farcus
Adam Miner
Ai Weiwei
Alex de Leon
Alex Herrera
Alexandra Gorczynski
Alfredo Salazar-Caro
Ali Crawford
Ana Mendieta
Andrew Graham
Andrew Mausert-Mooney
Andrew Norman Wilson
Andrew Rosinski
Andy Hall
Andy Warhol
Anjali Alm-Basu
Anthony Antonellis
Ariana Reines
Arielle Bielak
Arielrebel
atthefinishline.tumblr
Aurnab Saleh
Barack Obama
Bea Fremderman
Ben Russell
Ben Vickers
Benjamin Berg
Bente Tungland
Beyoncé
Big Freedia
Bill Cosby
Bill Cunningham
Bill Gates
Bill Talsma
Bill O’Reilly
binkssss.tumblr
Bob Dylan
Bob Ross
Bradley Werner
Brandon Blommaert
Brian Balderston
Britney Spears
Brown Cardigan
Bruce Nauman
bryson3000
Bunny Rogers
cannibalcomfor.tumblr
cantpray.tumblr
Carlos Laszlo
Carl Theodor Dreyer
Cathy and Ziggy
Chad Khouri
Challenger
Charles and Ray Eames
Charles-Émile Reynaud
Chelsey Hoff
Chiara No
Chris Collins
Chris Smith
Christiaan de Rijk
Chuck Poynter
Cindy Sherman
Clare Vernon
Cloud Sasha
Coco Rocha
Cole Pierce
Collin Pressler
Constant Dullaart
Cookie Monster
Cory Arcangel
Cory Feder
Dadayumn
Daffy Duck
Dain Oh
Damien Hirst
Dancing Baby
Daniel Everett
Daniel Green
Darren Aronofsky
Darth Vader
Dave Pabellon
Dave Thomas
David Caruso
David Hasselhoff
David Lynch
David Ope
desperatelivin.tumblr
Dexter Edwards
Diane Arbus
Donald Judd
DoritoWitch
Double Triple
Douglas Schatz
Dov Charney
Drake
Dr. Phill
Dr. T
Dubi Kaufmann
Dylan Fisher
e-ottaso.tumblr
Eadweard Muybridge
Ector Garcia
Ed Pybus
Edvard Munch
Elaine Benes
Ellen DeGeneres
Emile Tobenfeld
Eric Ashcraft
Eric Parson
Erik Salgstrom Peterson
Eric William Carroll
Esteban Schimpf
Evan Roth
evapapamargariti.tumblr
Eva and Franco Mattes
extracrispy
Ferris Bueller
Francoise Gamma
Francisco Cordero-Oceguera
Frank
Frankhats
Frederick
Free Art and Technology Lab
F.W. Murnau
Gan Uyeda
Genevieve Belleveau
George W. Bush
George Costanza
George Eastman
Gerhard Richter
gifmovie.tumblr
gigglingwithgifs.tumblr
Glasspopcorn
Gregory Blake
GucciSoFlossy
Gus Mantel
Hannah Alice Ayers
Han Solo
Harmony Korine
harrypottersglasses.tumblr
Hayden Myrick
Haydiroket
hello-chamu.tumblr
Hennessy Youngman
Hexadime
Hiba Ali
hissbitch.tumblr
Hugo Scibetta
Hulk Hogan
Hunter Longe
IF WE DON’T, REMEMBER ME
intothecontinuum.tumblr
JK Keller
Jaako Pallasvuo
Jack Nicholson
Jack Van Impe
Jacob Sikker Remin
Jake Myers
James Franco
James Tate
Jared Boger
Jasper Elings
Jasper Spicero
Jay-Z
Jeffrey Baij
Jeanette Hayes
Jeff Koons
Jeffrey Rose
Jennifer Chan
Jeremiah Chiu
Jeremiah Johnson
Jeremiah Jones
Jerry Seinfeld
Jerstin Crosby
Jesse Hulcher
Jesse Spano
Jesse Stead
Jessica Harvey
Jessica Westbrook
Jim Carrey
Jimmy Fallon
Jiu Wang
Joan of Arc
jodi.org
Joe Biden
Joe Kay
John Allen Gibel
John Ayrton
John Michael Boling
John Carpenter
John Hughes
John Stewart
Jon Satrom
Jordan Tate
Jose Velazco
Joseph Beuys
Joseph Chiocchi
Joseph Geiger
Joshua Dull
Josue Pellot
Juan Fernandez
Justin Bieber
K.ErikDrexler_and_ Nanorex Inc
Katja Novitskova
Katrin Davis
katzenjammer.tumblr
Kanye West
Karl Marx
Kate Moss
Kelly Kapowski
Kevin Beck & Jamie Berg
Kevin Bewersdorf
Kevin Weir
Killer Instinct
killself.tumblr
Kim Asendor
Kim Jung Il
Kimberly Kim
kiptok
Kota Iguchi
Kramer
Kristin Reger
Kurt Cobain
Kyle Bickoff
La Maraude
Lacie Garnes
Lady Gaga
Lana Del Rey
Laura Brothers
Laura Palmer
Laurel Ptak
LAVAR_LAMAR
Lewis Carroll
Lil B
Lindsay Howard
Lindsay Lohan
littleplasticthings.tumblr
Lorna Mills
Louie CK
Louis Doulas
lovecamp.tumblr
Lucy Wood Baird
Luis Diaz Diaz
Luke Skywalker
M.C. Escher
Macaulay Culkin
madonnakegal.tumblr
Mantangle
Manuel Fernandez
Mark Beasley
Marie Clerel
Marilyn Monroe
Marina Abramovic
Marisa Demarini
Mark Zuckerberg
Marlon Brando
Marshall Applewhite
Martin Arnold
Martin Bottger
Martin Luther King Jr.
Martine Workman
Mary Helena Clark
Mary Sea
Mason Greenwald
Matt Eiraldi
Matt Langer
Matt Torti
Matthew Barney
Maury Povich
MAXCAPACITY
Maxlabor
Melanie Bonajo
Mel Gibson
Mert Keskin
Michael Bell-Smith
Michael Jackson
Michael Jordan
Michael Manning
Michael Reynaurd
Michelangelo Antonioni
Michelangelo Buonarroti
Michelle Ishikawa
Mike Andrews
Mike Francis
Mike Nudelman
missholloway
Mike Tyson
Mitt Romney
mmadttog.tumblr
Molly Soda
Molta Gente
Mona Lisa
monters4ever.com
moviesludge.tumblr
mspa.thelove-collective.org
NASA
Nam June Paik
Nicholas Cage
Nicholas O’Brien
Nicholas Sagan
Nicolas Sassoon
Nick Briz
Nick Bruhn-Petersen
Nick Kegeyan
Nina Rodner
Noah Spiderman
Norman McLaren
Olivia Ciummo
Oprah Winfrey
Orson Welles
Osama Bin Laden
Oscarr
Ozneo
Pablo Picasso
Paddy Johnson
Pamela Bannos
Pamela Reed & Matthew Rader
Paper Rad
Patrick Boblin
Patrick Quinn
Patrick Sarmiento
Paul Chan
Paul Hertz
Paul Ryan
Paula Deen
Peter Shellenberger
Petra Cortright
Phil Parcellano
Phillip Niemeyer
Pikachu
pixelfuck
Pizza Dog
pooptronica
post-haste.tumblr
Pope Benedict XVI
Pope Francis
Prince
chrome
pummmp.tumblr
R2-D2
Rexella Van Impe
Qil Me
Rachel Milton
Rafaël Rozendaal
Rasmus Myrup Mortensen
recons.tumblr
rendering-tools.tumblr
René Kladzyk
revolt2die.com
Richard Nixon
Rick Silva
RiFF RAFF
Rihanna
Ringo Starr
ringostarrart.tumblr
Rob Lewis
Rob Ray
Robert Breer
Robert Capa
Robert Lake
Robin Carlson
Robin Leach
Rocco S
Rolin Leonard
Ron Swanson
Rosa Menkman
Ryan Thompson
Ryder Ripps
Salvador Dali
Sam Hancocks
Sara Ludy
Sarah Bay Williams
Sarah Oppelt
Sarah Palin
Scarlet Electric
Scott Blake
Scott Foley
Scott Stark
Seacrestcheadle
Sean Hanley
Sebastian Rozenberg
Shann Martin
Shaq
Shaun Kardinal
Shreya Sethi
Simon Slowinsksi
Slavoj Žižek
Snoop Dogg/Snoop Lion
Sol LeWitt
spellmynamewithabang
stAllio
Stefan
Stephanie Gonot
Stephanie Tisza
Stephen King
Sterling Crispin
Steve Jobs
Steve Ruiz
Steven Hudosh
STREET_TEAM
Sua Yoo
SUZZZZZY
systemsApproach
Tanner Jackson Bowman
Taylor Dobbs
Terry Richardson
Thad Kellstadt
The Simpsons
therealsarfie.tumblr
Thea Sikker Remin
Theodore Darst
Thomas Kinkade
threeframes.net
Tim Berners-Lee
time-cop.tumblr
Todd Forsgren
Tom Burtonwood
Tom Moody
Tony Balko
Travess Smalley
Tyra Banks
Vincent Charlebois
Vincent van Gogh
Walt Disney
Walter Latimer
Walter White
William H. Macy
William Wegman
WUPREME
Xzibit
Yaloo Pop
Yoshi Sodeoka
Zachary Spradlin
Zinedine Zidane

if you notice an omission in the credits,

please contact us at

twohundredfiftysixcolors@gmail.com

SPECIAL THANKS

ACRE (Artists’ Cooperative Residency and Exhibitions)
Amy Beste
Amy Corle / MCA Chicago
Barry Blinderman & Kendra Paitz / Illinois State University
Christopher Smith
Christy LeMaster
CompuServe
Emily Green
Emily Kuehn
Erin Schumaker
Greg Stimac
Harry Cheadle
INSTITVTE FOR THE ANIMATED GIF
Internet Archaeology
Jake Myers
Jesse McLean
Johnny Misheff
Jon Cates
Lori Felker
Lucas Day
Melissa Matuscak / DeVos Art Museum
Nicholas O’Brien
Nicholas Wylie
Sofia Leiby
Steve Wilhite
Steven Pate
Thorne Brandt
Yoni Goldstein

Thank you to our family, friends, and
colleagues who generously supported
us without hesitation.

&

Thank you to the public whose ambition, imagination,
intelligence, and wit help position the animated GIF as an
important tradition in moving image history.

Without their efforts this project would not be possible.

EF & JL MMXIII